Indulging sensual desires has become an entitlement for young people. The message is loud and persistent: You can have it. You can have it now. You deserve it. Advertising that targets our nation’s youth is built on these three components of youthful desires or lusts. A cultural shift has occurred. It is one that is based on gratifying youthful desire. Having sex outside of marriage is the new social normal. Virginity is an indication of a dysfunctional personality. The notion of drinking responsibly doesn’t mean restraint, it means finding a designated driver. Products from hamburgers to whatever are sold with one message – you deserve this. Against this rising tide, a plea that says “don’t do that!”, comes across as […]
Daily Archives: September 8, 2014
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